<- View all blog posts

The other side of American Craft Beer Week

American Craft Beer Week is almost at its end, and New Belgium celebrated accordingly. We've tapped limited beers, collaborated with some of our favorite Fort Collins breweries and, to put it plainly, partied. 

These are all very expected, but today I thought it would be a good idea to share a unique nugget from the Fort Collins Craft Beer Week. I'm talking about the Beer Olympics, a mighty contest between breweries to determine who knows the most about beer, is the best at drinking beer and the best at, well, a bunch of things that don't have a whole lot to do with beer.

Team New Belgium

Mr. Chris McCombs

I planned on writing this blog myself, but after emailing New Belgium Beer Olympics team member Chris McCombs I realized this post would be better in his own words. I present to you Chris McCombs response:

I’d like to reference the great Mike Tyson to truly express our team’s motivation going into the Brewers’ Olympics last Wednesday:

“I want to rip out (their hearts) and feed it to (my opponents). I want to kill people. I want to rip their stomachs out and eat their children.”


But then after losing the first event, the keg + dolly obstacle race, I was more like this (also Mike Tyson):

My biggest weakness is my sensitivity. I am too sensitive a person.”


A member of the Black Bottle Brewery team (drinking/shuttling beer in his shoe) 


And then after we took 6th or 7th in the beer tasting competition, I was like Tyson once again:

“Sometimes I put on a ski mask and dress in old clothes, go out on the streets and beg for quarters.”

And then when Pat and Andy really kicked ass at the yeast balloon toss, standing from the sidelines I thought to myself:

I'm a dreamer. I have to dream and reach for the stars, and if I miss a star then I grab a handful of clouds.”- Mike Tyson


The team from Equinox Brewing


And finally, when the combined 11 teams all ripped the brewers hose in ½ during the final tug-o-war, my thoughts turned towards next year:

“As long as we persevere and endure, we can get anything we want.”- M. Tyson

— Chris McCombs


So there you have it straight from the horse's mouth: team New Belgium didn't do all that great (except for the yeast-filled balloon toss). Oh well, there's always next year...


Cheers — Nic The Intern