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  • Let's go to the Great American Beer Festival!

    That's right friends, today we are heading to the (last) Thursday night session of the largest beer festival in North America, the Great American Beer Festival (henceforth: GABF), and let me tell you, this was a time to be had, and I had it, all of it)). So leading up to the festival I wanted to do some research so I would know what I was getting myself into.  I had never been in the past so I had no idea what I was really walking into.  And here are some stats that I found (told in the future tense even though it already happened):_This is the 29th annual GABF (math would lead us to believe that the first festival was in 1981)._2,200 beers ...

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  • Let's go to the micro-lab!

    So here it is my friends, the long awaited trip deep into the inner sanctum of New Belgium Micro-Biology Lab (not sure if I should capitalize micro and biology (or lab), but I did (it seems important)).So my morning started as usual, a stop at the coffee maker, another quick stop at the time clock, then I proceeded right into the deep recesses of the brewery looking for the scientific type to guide me through the goings on in our Micro-Biology lab.  I found just the guy, Cody.  I started off hot, just firing questions at him, thinking that this would lead him to believe that I understand this subject in anyway at all, and through this very intense succession of questions I came ...

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  • Vacation Time.

    So I am heading out for the airport in a couple minutes, but before I go let's talk about a few things.  One, the first Bike Yourself drawing for a Cruiser happens today on the Facebook.  Quick, get entered.  Go to the New Belgium Facebook page and bike yourself.  It's fun, funny, and a really good way to get your hands on a 2010 (twenty-ten) New Belgium Employee cruiser bike.Secondly, I will be posting from the wilds of my former home, Portland, Oregon over the coming days.  There is all sorts of wierd things to do in that town, so stay appraised of the situation on New Belgium's Facebook feed or maybe on the Twitter (@carnie_NBB), there will be shenanigans, of that I assure ...

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  • THE BEER, THE BIKE, THE TOUR de FAT!

    It is that time of year again my friends... The Tour de Fat is coming to a neighborhood near you and we want you to get pumped.  And to help get you all amped up we are giving some bikes away, 10 bikes to be precise (and this isn't just any bike (it's an 2010 New Belgium employee cruiser)) from May 31st until September 1st.  And all you have to do is come by the brewery and take your photo on this new and totally awesome (and totally huge) mock up of our newest ad.  Then submit your photo of you looking nice on the new, big mock up of the ad  to our facebook page, under the Bike Yourself heading, then check back often because we will be ...

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  • IT'S AMERICAN CRAFT BEER WEEK!

    That is correct my friends, this week let's all get together and celebrate the Craft Beer World.  This is the Mother of All Beer Weeks and celebrate we will. 
    The Colbert ReportMon - Thurs 11:30pm / 10:30c
    American Craft Beer Week
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     Here at New Belgium HQ we will be partying all week with fun, games, giveaways, prizes and general shenanigans.  Are you ready?  I am.  And let's take a quick look around the country for some more festivities: there is a BBQ in Bend, OR at the Deschutes Brewery, there is a 5-course brewers dinner in Prescott, AZ at the Prescott Brewing CO, and the Town Hall Brewery in Minneapolis is having beer passport ...

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  • IT'S FRIDAY!

    TGIF my friends, TGIF.  And what does this Friday hold for you?  Well let me tell you, it holds some Graduation weekend at CSU, it holds a link to find all of your Tour de Fat queries, and it holds a picture of Burt Reynolds.So let's begin.  This is Graduation weekend here in Fort Collins and that spells mayhem in the Liquid Center.  All of our local college aged regulars will be stopping by the tasting room with people that look like them, only slightly older.  They will be showing their parents where they spent their free time leading up to college matriculation (you know, when not studying).  They will be wandering around the brewery, taking tours and tasting beer, and we will be ...

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  • Fruita is in the books and Sunshine Wheat tastes really good.

    Well it is Wednesday the 12th of May and here in the Fort Collins the snow is falling, winter just doesn't want to let go.  But move forward we must, so moving forward is what we will do.  This past weekend brought the annual 18 hours of Fruita bicycle race, and as you may know I participated in this event.  I made the foolhardy decision to go it alone in the solo category and the pain and tiredness is sticking around to prove it. So below is a little (read brief) recap of the event.It all started early on Friday, I was picked up by a loaded truck and trailer at 6AM.  5 of us proceeded towards the western slope.  Along the way we purchased lottery ...

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  • May is here and with it comes excitement.

    Around here (New Belgium HQ) May 1 is a date to be welcomed (and hugged, with vigor).  It carries a special weight that not all month starters carry.  And what I am talking about here is the release of our summer seasonal Skinny Dip.  This is a great time because the warmth of summer can be poured in after the cold dregs of winter are finally washed out from the bottom of the glass of life.  It is a great day people, let's celebrate. And here at HQ when a new seasonal comes out (and we're in the mood for celebration) we get to enjoy some wonderful new art by everybody's favorite shadow box maker (and photo-shooter extraordinaire) John Johnston.  And this time around Mr. Johnston ...

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  • Let's go to IOWA! (part 1 of 2).

    I know I have been talking about going to the micro-lab lately, and I know all of you have very much been looking forward to that, but interviews take time, biologists are busy, and this guy had a tip to IOWA! coming up.  So, in time we will all get into that lab, but for now we're going to IOWA!
    My day started early riding on down to DIA, and when I got there I was informed I would be flying out of concourse B.  Which is super lucky for me because concourse B is the home of the New Belgium Hub, partially pictured here:the hubGoing to the airports only New Belgium themed bar was a nice start to my morning.  They have good food and ...

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  • THAT DAY! is here. And it's today!

    Well it's time to break out the shades and cut your jeans into jean shorts (it sure ain't January anymore), because today in Fort Collins is THAT DAY!  THAT DAY! is a wonderful holiday brought to my attention by some friends that celebrate it every year.  The beauty of this particular holiday is that you never know when it's coming (and it can vary dramatically depending on where you live).  But it happens when the weather reports have been poured over and the doplar has been checked and re-checked, we all know it's going to be awesome, then Hugh (he lives in Omaha (and from what I understand amateur meteorology is his passion)) calls it.  And last night Hugh decided (with some local imput (thank you Katy et al.)) that Fort Collins THAT DAY! was ...

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