From the blog

How to Pair Sour Beer with Thanksgiving

Thanksgiving is just around the corner, which means heaps of food washed down by pints of beer. Sure, you could just serve any old beer that’s in your fridge, but that really wouldn’t give your guests something to give thanks for would it? Over the next week, we’re gathering some of the great minds at the brewery to point out the perfect New Belgium beer and Thanksgiving spread pairings. So, get out your notebook: Today Lauren Salazar, wood cellar and specialty brand manager, walks through the perfect sour beer pairings. Good idea: Contrast “The fun thing to do with sour beers is contrast. Gamey cuts of meat. Confit. Rillettes. Pâté. Sour beers cut through the fattiness and highlight oth...
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How to Pair Hops with Thanksgiving

Thanksgiving is just around the corner, which means heaps of food washed down by pints of beer. Sure, you could just serve any old beer that’s in your fridge, but that really wouldn’t give your guests something to give thanks for would it? For the last installment of “How to pair New Belgium with Thanksgiving,” we’re taking a look at hops. Brewery analyst Matty Gilliland and Liquid Center manager Michael Bussmann point out some genius ways to incorporate New Belgium’s hoppier offerings into a Thanksgiving feast. OK, first things first: IPAs and imperial IPAs aren’t exactly the easiest styles to pair alongside a Thanksgiving meal. “They can be pretty overpowering,” says Gilliland. “Thanksgi...
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How to Pair Fat Tire with Thanksgiving

Thanksgiving is just around the corner, which means heaps of food washed down by pints of beer. Sure, you could just serve any old beer that’s in your fridge, but that really wouldn’t give your guests something to give thanks for would it? Over the next week, we’re gathering some of the great minds at the brewery to point out the perfect New Belgium beer and Thanksgiving spread pairings. So, get out your notebook: Today Lauren Salazar, wood cellar and specialty brand manager, returns to tell us how Fat Tire is pretty much the best pairing beer ever (especially with Thanksgiving leftovers). Good idea: “It’s the greatest pairing beer in the world. It’s medium everything: Medium body with a n...
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How to Pair Belgian Beer with Thanksgiving

Thanksgiving is just around the corner, which means heaps of food washed down by pints of beer. Sure, you could just serve any old beer that’s in your fridge, but that really wouldn’t give your guests something to give thanks for would it? For the third installment of “How to pair New Belgium with Thanksgiving,” we’ve got Grady Hull, assistant brewmaster, to walk us through all things Belgian, especially how to match Abbey and Trippel with your upcoming feast. Kick off the meal with Trippel: “Trippel is kind of an aperitif. It would go toward the beginning of the meal, and probably pair really well with your salad. It’s kind of a warming aperitif, but it’s a big, strong beer that doesn’t o...
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We're coming to Massachusetts!

Fun Massachusetts facts: the Boston subway is the oldest in the U.S., Harvard was our country's first college, and it's home to the invention of volleyball. Another fun fact? Massachusetts is soon to be the 46th state in which we distribute our beer. That's right — New Belgium in New England is finally a reality! We'll start selling our brews in MA on Feb. 13, 2017. Read below for more info pulled from the press release (and get ready for NBB Massachusetts).  “Massachusetts is a great beer state with a long tradition of embracing good beer,” said New Belgium’s Northeast and Canada Division Sales Director, Rich Rush. “It’s a very competitive landscape and we aim to bring something new to ...
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Win gear from Outdoor Research, DPS Skis and New Belgium

Okay, so October may have been one of the warmest in decades, but we're near-certain that winter is on the way. That's why we teamed up with our pals at Outdoor Research and DPS Skis to give away the ultimate ski package. What awesomeness does it include? Foundation skis from DPS, Skyward and Uberlayer jackets from OR, and a New Belgium cruiser (a set of snow tires will get you pedaling straight to the hill (probably)).  How do you enter? It's pretty simple. All you have to do is follow OR, DPS, and New Belgium on Instagram. Then tag a friend in the comments of one of the giveaway photos. That's it — easy, breezy, simple. Hit this link to see a complete set of rules, and/or take a peep a...
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We ride our talk

We’re going to ring our own bike bell here for a minute. We’ve come a long way from being born on a bike seat in Belgium 25 years ago, and still hold the bicycle in our hearts! People for Bikes hosts the National Bike Challenge from May – September, annually to get people on their bikes and tracking their mileage for transportation and for fun. WE WON! Yes, we won the Bike Crazy Brewery category out of ten participating breweries with 114 New Belgium coworker riders chalking up 34,989 miles, crushing our own goal of 13,000 miles! Next up was Sierra Nevada with 209 riders riding 29,542 miles. Two of our employee owners logged more than 3,200 miles each from May through September! We came...
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How to pair Halloween candy with New Belgium beers

American’s love candy. Maybe not GOOD candy, as shown in this recent post by ABC News, but candy nonetheless. What else do we love? Beer. With Halloween just around the corner, it seems like a no-brainer to bring the two together. What are we up to Halloween night? Pairing awesome candy with amazing beer. Here’s how to do it: Fat Tire & Twix Fat Tire carries subtle notes of caramel and biscuit across the tongue, similar to the classic “Gimme a Break” candy bar. The added notes of Twix’s chocolate just enriches the pairing even more.   Abbey & Hershey’s Almond Chocolate Bar The combo of chocolate and nuts marries neatly with Abbey’s dark fruit, candied banana and sweet caramel notes. Ta...
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New Belgium Brewing, Ben & Jerry’s, and Protect Our Winters Partner to Create “100 Days to Change Our Ways”

A few things that go well together: beer, ice cream, and environmental stewardship. It's true! That's why we're once again joining forces with Ben & Jerry's to bring you Chocolate Chip Cookie Dough Ale. To craft this confection, we dove into our favorite chocolate chip cookie recipes for inspiration, and then whipped hefty doses of chocolate, brown sugar and vanilla into a dough-hued blonde ale base. The result is a full-bodied beer that seduces with a perfect balance of vanilla and chocolate, and finishes with just the right amount of sweetness. In celebration of our latest collaboration, our two B-Corp companies are teaming with Protect Our Winters (POW) to drink beer, eat ice cream, a...
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Colorado Artist Wins New Belgium Bike Competition and Awards $5,000 to Outdoor Alliance

Brinkley Messick’s custom paint and leather designs on a New Belgium/Detroits Bike cruiser captured the western spirit and gained love and appreciation from fans, making him the winner of New Belgium’s Art Bike competition. Brinkley is one of twelve artists who competed against one another for the opportunity to award $5,000 to their charity of choice. To compete, the artists each received an unpainted New Belgium/Detroit Bike cruiser to use as a blank canvas. The artists then turned the bikes into functional pieces of art. After about two months of working on the bikes, and one month of voting, Brinkley came out on top. His bike is now destined to be displayed at New Belgium’s new brewery i...
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