For those who haven’t experienced Tour de Fat, it is a thrilling rite of passage that includes an unparalleled costumed bicycle parade, New Belgium beer, eccentric entertainment, local food, unusual bike contests and much more. The free event, which raises money for local cycling nonprofits and advocacy through beer and merchandise purchases, will soon exceed the $2 million mark for total funds raised.
The pinnacle of Tour de Fat is the ceremonious car-for-bike swap. At each of the 15 Tour de Fat stops, one person will become the center of the show as he or she gets up on stage, hands over their car keys, and pledges to live one year car-free. Each car-for-bike swapper will choose a local bike shop to help turn a $2,250 budget into an ultimate car-replacement commuter bike. Vehicles for Charity will auction the cars, with proceeds.