People, Planet, and Profits are what socially responsible businesses are called to account for. Ultimately, our work in environmental sustainability is motivated by our desire to create the kind of world and the kind of communities we want to live in. Given the reality of diminishing returns on efficiency improvements and the limited impact we can make operationally, often our most rewarding and productive work is done in concert with others. We’ve donated over $5 million to non-profits, helped bike-related non-profits raise over $2 million by selling beer at Tour de Fat, advocated for progressive climate and energy legislation, and collaborated with our peers in the brewing and beverage industries.