New Belgium Brewing's Team Wonderbike is a social movement created by the folks at New Belgium.
It was created in 2005 to inspire and increase the use of one of mankind’s greatest inventions: the bicycle. Human-powered and carbon-free, the bicycle is the simple, accessible solution to many issues…with sexy legs as an added benefit!
With more than 14,000 members strong, Team Wonderbike is a pedal-powered bike commuter club whose members pledge to bike – not drive – as often as possible. So far the total number of miles pledged is more than 13 million miles.
Bicycle commuters (and those who want to start commuting) can join the Team Wonderblog forum to post ideas, stories and images. Riders can also contribute to an online Wonderbook bike log that calculates cumulative miles biked and the amount of carbon offset. Team Wonderbike members can earn cool rewards like New Belgium schwag.
In addition to Team Wonderbike, New Belgium champions other bicycle advocacy efforts, including Tour de Fat, which supports local non-profit bicycling organizations. In 2013 alone, Tour de Fat raised nearly $500,000 for bicycle nonprofits that encourage bicycle commuting, bicycle safety education, trail maintenance programs and other community-based programs throughout the country.
New Belgium Brewing is nationally recognized for its progressive environmental activities. Consumers can enjoy their favorite New Belgium beer even more knowing it was produced with wind-powered electricity, green building techniques and water conservation as a way of life.