When did Tour de Fat begin?
We launched Tour de Fat in earnest in 2000, as New Belgium’s philanthropic festival of bikes, beer, and fun. We had no idea how big this would become, and this year we plan on raising more much-needed funding for non-profit partners and pour more of our world-class beer than ever in each of the Tour de Fat cities we’re visiting! To date, Tour de Fat has raised over $5 million for worthy nonprofit organizations.
How many cities is Tour de Fat going to this year?
In 2018 Tour de Fat will visit 6 cities across the U.S. Shows will run from June 30 in Chicago, IL, through October 6 in Tempe, AZ. For a full list of cities Tour de Fat will visit, check out www.newbelgium.com/tdf.
Is Tour de Fat still free?
Tour de Fat has moved to a paid, ticketed model that will allow this event to continue on into the future. As a 100% employee-owned and independent brewery, we don’t have limitless piles of Big Brewer cash to throw at events. It’s important to note that New Belgium has always taken on the entire cost of producing these events while giving all of the proceeds to our nonprofit partners. That model simply was no longer sustainable and we’re asking for help defraying the cost of this fun-packed philanthropy by charging admission.
Does the non-profit organization get a portion of the proceeds like past years?
Our non-profit partners will continue to benefit financially from Tour de Fat. Some will earn proceeds from beer sales, others will receive a donation directly from New Belgium. Due to licensing and permitting variables from city to city, our non-profit partners will receive funds in different ways, but ultimately Tour de Fat is still a fund- and awareness-raiser for them.
How much money does Tour de Fat raise for local non-profits?
Last year, we reached our goal of Tour de Fat raising over $5 million for our nonprofit partners since 2000! We hope our track record of positively impacting the communities we visit continues in 2018.
Are people still dressing up?
Costumes are still very much encouraged! Which is to say, fluff that tutu, dig up the star-shaped sunglasses, and slip into those pink cowboy boots! Or not! Just be you if that’s your bag, but we’ll definitely be in costume.
Will there be a bike parade?
We will be hosting bike parades in Chicago, Fort Collins, Asheville, and Tempe! Due to the size and complexity of the cities of Boston and Denver, it’s much more challenging to close streets and host a bike parade, but we are working on smaller alternatives. Stay tuned!
Are you still doing the car-for-bike swap?
After many successful years, we retired the car-for-bike swap in 2017. It was a good run, but this is all part of evolving the show.
Is Tour de Fat still a family-friendly event?
Tour de Fat is still very much a family event! Kids 12 and under are free, however, a ticket must still be obtained for each child under 12 in order to account for venue capacity and safety. You can obtain them by selecting on the 12-and-under option when buying your ticket.
Re-entry policy and ticketing information
Rain or shine, the show must go on!
A Tour de Fat will only be canceled only if weather is severe and unsafe. The decision to cancel a Tour de Fat is never made until the scheduled concert time, or shortly thereafter.
Prohibited items list
Cash and credit cards
Both cash and credit cards will be accepted at Tour de Fat.
Safety and medical
Lots of things can happen at Tour de Fat, almost all of them wonderful. Still, we have medical tents set up at each venue. For your safety the medical tents are staffed by licensed professionals. In an emergency, if you are not near a medical tent, find a staff person with a radio, or notify the nearest security personnel so they can get you the help you need. PRO TIP: Drink lots of water often!
Tour de Fat is a full access event, and we are dedicated to continually improving our efforts to ensure you have access to all the festival amenities. The venues are navigable for people with mobility disabilities. There will be accessible viewing areas made available to ADA patrons who may need to see above the crowd. New Belgium will also provide sign language interpreters at all of the shows. For any accessibility-related questions and/or needs please email us at email@example.com.
All ages are currently allowed at all of the tour stops, except for Boston. Please check for your show specifics on our site to verify, as things could change.
PR/media pass access
For PR/Media inquiries contact Bryson Ross at firstname.lastname@example.org