New Belgium Merch | Apparel

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New Belgium Merch Apparel

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Click for details for Men's Chambray Button Down Shirt NEW

Men's Chambray Button Down Shirt

The tailored shirt moves freely and provides comfort for everyday use.

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Click for details for Men's Fat Tire Button Down Shirt NEW

Men's Fat Tire Button Down Shirt

Layer it over a tee for camping or sport it on your bike ride to the brewery.

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Click for details for Women’s Pink Striped Mountain Sun T-Shirt NEW

Women’s Pink Striped Mountain Sun T-Shirt

New Belgium logo surrounded by mountain sun rays and good vibes

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Men's Cans in the Sun T-shirt

With the New Belgium logo surrounded by good vibes, this shirt calls to the inner free-spirit.

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Men's Handlebar Striped Tank Top

Keep cool or layer up in this easy throw-on tank.

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Men's Handlebar Pattern Tank Top

Perfect for easy-drinking days or adventure.

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Men's Thermal Shirt

The Micro fleece-lined, breathable cotton-blend thermal shirt is designed to seamlessly transition from everyday life to epic adventures.

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Women's Watercolor Bike Raglan tee

Sport NBB in this watercolor bike Raglan tee. Made with organic and recycled materials, this graphic tee is a fun addition to your summer wardrobe.

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Women's New Belgium Women’s Handlebar Pattern Tank Top

Keep cool or layer up in this easy throw-on racer back tank. This shirt speaks to bike culture enthusiasts and is perfect for easy drinking or adventurous days and fun campfire nights.

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Women’s Bike + Hops Tank Top

Keep cool or layer up in this easy throw-on racer back tank. This stretchy tank speaks to bike and beers enthusiasts alike and is perfect for easy drinking or adventurous days and fun campfire nights.

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Women’s Coral Mountain Sun Tank Top

New Belgium logo surrounded by sun rays and good vibes. The mountains are calling… put on those boots and pack up some Fat Tire cans!

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Women's Funnel Neck Sweatshirt

Anything but your basic athletic hoodie, the Funnel Neck Sweatshirt combines comfort and style.

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Men's Enjoy the Ride Fort Collins T-shirt

Boast some Fort Collins pride in this tee.

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Men's Enjoy the Ride Asheville T-shirt

Boast some North Carolina pride in this tee.

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Men's Foeder T-Shirt

Release your inner craft beer nerd love and pay homage to the regal oak foeders and barrels that make sour beers so delicious with this ultra-soft t-shirt. A tribute to our New Belgium Wood Aged Specialty Beers and our Foeder Forrest.

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Men's Vintage Patch Pocket T-shirt

Decorated with a vintage take on New Belgium graphics, this tee is the perfect way to approach your week or weekend with a comfortable edge.

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Men's Bottlecap T-Shirt

This 100% cotton T-Shirt features a New Belgium bottle cap logo.

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Women's Bottlecap T-shirt

This 100% cotton T-Shirt features a New Belgium bottle cap logo.

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Fat Tire Hat

Adjustable snapback.

$26.00
27 Available
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New Belgium Casual Socks

These socks are a nod to both of our homes - Fort Collins, CO, and Asheville, NC.

$10.00
7 Available
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Men’s Voodoo Ranger T-Shirt

Colorful, mysterious and hilarious, Voodoo Ranger is the star of this tee shirt.

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Women’s Voodoo Ranger Tank Top

Colorful, mysterious and hilarious, Voodoo Ranger is the star of this tank top.

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Men’s Fort Collins T-Shirt

Boast some Colorful Colorado pride in this tee from Bella Canvas.

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Women’s Fort Collins T-Shirt

Boast some Colorful Colorado pride in this cotton/modal blend tee from Alternative Apparel.

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Men's Asheville T-Shirt

Boast some North Carolina pride in this tee from Bella + Canvas.

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Voodoo Ranger Pearl Izumi Bib Shorts

We love bikes, we love beer and we love bike beer gear.

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Women’s Asheville T-Shirt

Boast some North Carolina pride in this cotton/modal blend tee from Alternative Apparel.

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Fat Tire Sunglasses

Sweat it out in style with these custom designed Fat Tire sunglasses.

$10.00
133 Available
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Men’s Hemperor HPA Shirt

Hops + hemp unite as best buds! A tribute to The Hemperor HPA, this super soft shirt, made from a hemp, organic cotton and viscose blend, and screen printed with our iconic Hemperor art.

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Women’s Shirt Hemperor HPA Shirt

Hops + hemp unite as best buds! A tribute to The Hemperor HPA, this super soft shirt, made from a hemp, organic cotton and viscose blend, and screen printed with our iconic Hemperor art.

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Women's Foeder Tank Top

Release your inner craft beer nerd love and pay homage to the regal oak foeders and barrels that make sour beers so delicious with this ultra-soft t-shirt. A tribute to our New Belgium Wood Aged Specialty Beers and our Foeder Forrest.

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Fat Tire Bike Jersey

We love bikes, we love beer and we love bike beer gear. This Club Fit jersey, made by Vomax, allows you to hit the road, mountains or Cyclocross track with style. Full color Fat Tire graphics make this authentically and nostalgically New Belgium.

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Patagonia Synch Snap T-Vest

This men's Patagonia Lightweight Snap-T fleece vest extends the climbing or ski season.

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New Belgium Mountain Socks

Snag a pair of these bright, fun socks made by Sock Guy.

$13.00
26 Available
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New Belgium Socks

Represent NBB with these socks, made in the USA.

$13.00
9 Available
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Men's Crew Neck Sweatshirt

Simple and comfortable with the right amount of style. Featuring a bike stitch screenprint and New Belgium woven hem label, the French terry crew neck sweatshirt is a piece meant to be worn for any occasion begging for comfort.

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New Belgium 3/4 Sleeve Henley

This classic Sleeve Henley is casual, yet a staple featuring 3 buttons. Made with organic and recycled materials.

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