New Belgium gear

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Click for details for New Belgium Specialized Purist Water Bottle NEW

New Belgium Specialized Purist Water Bottle

Hydrate after your next bike ride with purist technology.

$12.00
50 Available
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Click for details for New Belgium Mountain Socks NEW

New Belgium Mountain Socks

Snag a pair of these bright, fun socks made by Sock Guy and made in the USA.

$13.00
17 Available
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Click for details for New Belgium NBB Socks NEW

New Belgium NBB Socks

Represent NBB with these socks that are made in the USA.

$13.00
16 Available
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Click for details for New Belgium Dog Leash NEW

New Belgium Dog Leash

Treat your pooch with a Cycle Dog leash that are eco-friendly & made in the USA.

$18.00
50 Available
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Click for details for New Belgium Dog Collar NEW

New Belgium Dog Collar

Cycle Dog Bottle Opener Dog Collars are made in the USA. Waterproof, no stink upcycled backing is sustainable & eco-friendly.

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Click for details for New Belgium 3/4 Sleeve Henley NEW

New Belgium 3/4 Sleeve Henley

Tri-blend, 3 button featuring red raglan sleeves

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Click for details for New Belgium Trucker Hat NEW

New Belgium Trucker Hat

Classic trucker cap with your choice Fort Collins or Asheville locations.

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Click for details for New Belgium Watercolor Bike NEW

New Belgium Watercolor Bike

Tri-blend contrast raglan sleeves slight shirttail

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Click for details for New Belgium Cuff Beanie NEW

New Belgium Cuff Beanie

Acrylic knit cuff beanie w/New Belgium woven label

$20.00
12 Available
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Click for details for New Belgium 5 Panel Bike Cap NEW

New Belgium 5 Panel Bike Cap

5 Panel polyester camp hat with bike

$26.00
50 Available
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Click for details for New Belgium Mountain Badge Patch NEW

New Belgium Mountain Badge Patch

Woven patch with heat seal back for easy iron on application

$5.00
30 Available
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Click for details for New Belgium Bike Patch NEW

New Belgium Bike Patch

Vibrant woven patch with heat seal back for easy iron on application

$5.00
30 Available
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Click for details for New Belgium Travel Towel SALE

New Belgium Travel Towel

We teamed up with Nomadix to create a special edition New Belgium towel-that-does-it-all.

$30.00 $48.00
13 Available
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2018 Artist Series Globe Glass®

Every year we pick an emerging artist to design our signature Globe Glass® - a proprietary glass designed by our Brew Master and Sensory Team, to enhance beer drinking experiences.

$5.00
2337 Available
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2019 Artist Series Globe Glass®

For our 2019 Artist Globe Glass we worked with Asheville's Drew Findley, who turned out this artfully decorated mountainscape celebrating Colorado and North Carolina.

$9.00
1995 Available
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New Belgium Signature Globe Glass

Our custom New Belgium Signature Globe Glass captures and directs the beer's aromas toward your nose to enhance the beer's bouquet.

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New Belgium 7 Panel Trucker Hat

With a vintage-inspired classic New Belgium leather patch, coupled with the contrast of burnt orange and gray, this hat is the easy choice for a style upgrade to your wardrobe.

$26.00
70 Available
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New Belgium Men’s 3-Color Cans in the Sun T-shirt

New Belgium logo surrounded by good vibes, this shirt calls to the inner free-spirit. The mountains are calling… put on those boots and pack up some Fat Tire cans!

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New Belgium Men’s Handlebar Striped Tank Top

Keep cool or layer up in this easy throw-on tank. This shirt is perfect for easy drinking or adventurous days and fun campfire nights.

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New Belgium Women’s Handlebar Pattern Tank Top

Keep cool or layer up in this easy throw-on racer back tank. This shirt speaks to bike culture enthusiasts and is perfect for easy drinking or adventurous days and fun campfire nights.

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New Belgium Women’s Bike + Hops Tank Top

Keep cool or layer up in this easy throw-on racer back tank. This stretchy tank speaks to bike and beers enthusiasts alike and is perfect for easy drinking or adventurous days and fun campfire nights.

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New Belgium Women’s Coral Mountain Sun Tank Top

New Belgium logo surrounded by sun rays and good vibes. The mountains are calling… put on those boots and pack up some Fat Tire cans!

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New Belgium Men’s Enjoy the Ride Fort Collins T-shirt

Enjoy life’s ride and boast some Fort Collins pride in this tee. Perfect for those who like easy drinking or adventurous days and fun campfire nights.

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New Belgium Men’s Enjoy the Ride Asheville T-shirt

Enjoy life’s ride and boast some North Carolina pride in this tee. Perfect for those who like easy drinking or adventurous days and fun campfire nights.

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New Belgium® Wood Foeder Men’s Tee Shirt

Release your inner craft beer nerd love and pay homage to the regal oak foeders and barrels that make sour beers so delicious with this ultra-soft t-shirt. A tribute to our New Belgium® Wood Aged Specialty Beers and our Foeder Forrest.

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New Belgium Men’s Vintage Patch Pocket T-shirt

Decorated with a vintage take on New Belgium graphics, this tee is the perfect way to approach your week or weekend with a comfortable edge.

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New Belgium Frisbee

This 175gm Frisbee features New Belgium.

$10.00
4 Available
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New Belgium® Small Bottle Opener

Consider this your must-have key chain accessory.

$5.00
3 Available
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New Belgium® Large Blade Opener

Consider this your bartending opener of choice.

$10.00
11 Available
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New Belgium Sticker

Love New Belgium and want to tell the world with something you can put anywhere? If yes, this sticker is for you! We love you, too.

$2.00
49 Available
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Men's Bottlecap T-Shirt

This 100% cotton T-Shirt features a New Belgium bottle cap logo.

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Women's Bottlecap T-shirt

This 100% cotton T-Shirt features a New Belgium bottle cap logo.

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New Belgium Pint

Drink in style with this 16-oz pint glass featuring New Belgium, a 100% employee-owned craft brewer.

$5.00
468 Available
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Tap Handle

This New Belgium tap handle base allows you to choose your favorite beer for display.

$45.00
14 Available
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New Belgium 64 Klean Kanteen Growler

This double-wall vacuum-insulated 64 oz growler with a 100% stainless 18/8 food grade interior is inspired by our 25th Anniversary.

$69.00
16 Available
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New Belgium Glass Growler

Take 64oz of your favorite beer home in this glass growler featuring New Belgium.

$24.00
12 Available
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New Belgium Casual Socks

These socks are a nod to both of our homes - Fort Collins, CO, and Asheville, NC.

$15.00
2 Available
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Men's Carhartt Hooded Sweatshirt

Warm and durable hooded sweatshirt featuring New Belgium.

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New Belgium 32oz Klean Kanteen Bottle

Old Belgium meets New Belgium in this double-wall vacuum insulated growler with a 100% stainless 18/8 food grade interior.

$49.00
47 Available
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Men’s Fort Collins T-Shirt

Boast some Colorful Colorado pride in this tee from Bella Canvas.

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Women’s Fort Collins Tee Shirt

Boast some Colorful Colorado pride in this cotton/modal blend tee from Alternative Apparel.

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Men's Asheville T-Shirt

Boast some North Carolina pride in this tee from Bella + Canvas.

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New Belgium Pin

You need more flare! And this is just the piece for you.

$8.00
45 Available
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Tap Topper

Interchangeable toppers for your New Belgium tap handle allow you to show off your favorite New Belgium beer brands.

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Women’s Asheville Tee Shirt

Boast some North Carolina pride in this cotton/modal blend tee from Alternative Apparel.

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New Belgium Tacker

Legitimize your man cave, femme den, garage or home bar with this New Belgium bottle cap shaped metal tacker.

$24.00
9 Available
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Specialty Stem Glass

Sophisticated, refined and beautiful, this stemware is the best way to enjoy our specialty beers.

$12.00
50 Available
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New Belgium® Lip Balm

Keep those lips primed for beer drinking! With a blend of sunflower oil and beeswax, this all organic, citrus flavored lip balm will please your pucker and keep your lips moisturized.

$3.50
115 Available
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New Belgium® Beer Tray

Impress your guests! Great as a serving piece or as wall décor, this colorful, fully decorated aluminum tray is a light-weight crowd pleaser.

$24.00
4 Available
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Colorado Pint Glass

$5.00
120 Available
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New Belgium® Wood Foeder Women’s Tank Top

Release your inner craft beer nerd love and pay homage to the regal oak foeders and barrels that make sour beers so delicious with this ultra-soft t-shirt. A tribute to our New Belgium® Wood Aged Specialty Beers and our Foeder Forrest.

More Info

New Belgium Oak Barrel Pin

A tribute to our New Belgium® Wood Aged Specialty Beers and our Foeder Forrest.

$8.00
41 Available
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New Belgium Oak Barrel Bandana

Perfect for a choice way to pay homage to the regal oak foeders and barrels that make sour beers so delicious.

$5.00
89 Available
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New Belgium Bike Bell

Emit a clear sound to others to let them know your presence. Ride on… and don’t forget your New Belgium Bike Bell!

$14.00
261 Available
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New Belgium Bicycle® Card Deck

Made by a company rich in bicycling and card playing tradition, we designed these cards with nights under stars, smiles with friends, family gatherings and sleight-of-hand Uncle Bobs in mind.

$7.00
19 Available
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Glass Pitcher

Made of thick crystal clear glass, the New Belgium Glass Pitcher is the perfect way to serve beer.

$18.00
6 Available
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