Tour de Fat: Bikes, beer and bemusement
Tour de Fat is New Belgium Brewing’s traveling celebration of all things bicycle, honoring humankind’s greatest invention. Born in Fort Collins, Colorado, to increase awareness and participation in cycling as a sustainable form of transportation, Tour de Fat has grown into a national rite of passage for cycling advocates and bon vivants alike.
Opening each show with a costumed bike parade through the host city, Tour de Fat celebrates the power of the bike by encouraging everyone to embrace their inner-cyclist and ride the streets as a rolling carnival of creativity. The festival also features a celebration of the inspirational car-for-bike swapper series in which brave souls hand over their car keys as a commitment to commute by bike.
The car-for-bike program is what gives Tour de Fat its deeper meaning as people make a life-changing commitment. Anyone is welcome to be a swapper - whether you’re an avid cyclist or just starting to rekindle your love for the bike. We can’t wait to meet more good people willing to forgo four wheels for two. Apply to be a Car for Bike Trader now!
In the meantime, read the Tour de Fat 10 Commandments.
2016 dates and locations
We're gearing up for another awesome year of Tour de Fat. We know DC will kick it off, but stay tuned for details on the remaining cities. If you want to be the first to know, join Grand Cru and sign up for email updates about your TDF city.
Win VIP tickets
Join Grand Cru and complete your profile to be entered to win VIP tickets to a Tour de Fat near you.